Offline Gurus - Jonathan Mizel
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Apart from being one of the founders of Internet marketing, Jonathan Mizel is an adroit copywriter and a direct response marketer. His specialization lies in e-mail marketing and he has to his credit marketing campaigns of companies such as Microsoft, American Express, Intel and Disney.
Jonathan Mizel formed Cyberwave Media in 1993 and began publishing the Online Marketing Letter that is going stronger with the passage of time. He helps small business owners and entrepreneurs apply his easy yet effective marketing strategies for making money in record time. His marketing techniques are equally useful for both conventional and Internet marketers. He offers several products varying from Online Marketing Firepower - How to Sell Your Products and Services over the Emerging Information Superhighway, Online Marketing Newsletter to Anatomy of an Internet Marketing Roll-Out and Amazing Pop-Ups.
The Online Marketing Letter has the credit of being the longest-running business publication. You can subscribe to this product for about $19 per month. You can also benefit from a free version of the newsletter as well. One of the greatest points about his propounded strategies is that it has a crystal-clear approach. Besides his newsletter, Jonathan Mizel also offers "Amazing Pop Up" software. It has a load of features that trains you how to procure the maximum from pop-ups and creating pop-ups for you, and comes with any pop up software tool that you may require.
Jonathan Mizel’s marketing teaching is based on the concept of "Sell people what they want, not what they need!" He points to the fact that people usually buy emotionally rather than logically. His seminars are quite costly with an average price of $2,000.00. You can access his books that are also available on discount. Jonathan thoroughly understands the theory that “givers gain”. When he gives you significant information without any charge, you trust him that the paid information will be worth the cost.
In Internet marketing, it is very significant how well you are able to convert browsers into customers. Jonathan Mizel helps business organizations to convince even hesitant customers to become purchasers and no doubt, some of the most well established names of business organizations are attached with his marketing strategies. Creating a dynamic market for your product is the chief aim of Jonathan Mizel and he succeeds in it quite well. He is a highly recommendable marketing guru who teaches you the art of doing business successfully.
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